7 Press Release Sins – Are You Guilty?

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Followers and those who take interest in music. Is DIY dead? I believe in it to a certain extent. What’s your strong suit? stick to that, build on that 1st, master it, expand to what will aid you in you career path. Find this a difficult task???
These are the days of (DIT) Meaning do it together. Help from those who you know or those you may network with being at a conference or a live performance offering the same genera you will benefit. What’s the use of networking and you can’t use those you’ve come across?? DIY? when there is always networking needed?
Come on now, there is no such thing as so. It’s always been DIT.
Ok to the point lol…


1. Is it newsworthy?
While you may think that increasing sales by 40% or having an internal birthday party is news, the media and your target market may not. Before taking the time and effort to issue a press release, ask yourself if it really is newsworthy.

2. Why are you posting the press release?

Before writing your press release, figure out if you are trying to build online buzz with search engine optimization (SEO), spread the word about a newsworthy event to a specific audience, get media coverage, or something else. After all, if you are a small business looking for a big, cover-story, you will not get it from a simple press release. You will be better off pitching specific media-members via phone.

3. Is your press release optimized for the search engines?

If you don’t add specific keywords to your press release in the right location, you are missing out on a huge and inexpensive opportunity to be at the top of the search engines. Period.

4. Did you add a specific link to a Web page?

How are you tracking the results of your release? If you don’t add a hyperlink to a specific Web page in your press release, how are you going to know how many people were really interested in your news and took action because of it?

5. Is your press release free of errors?

Is your press release well-written in the standard, AP style? If you distribute a boring release that has errors, you will make a bad impression. Instead, hire a professional, SEO copywriter to help you write and proofread your release.

6. Did you spend too much on press-release distribution?

If you are a small business announcing an award, promotion or other, internal news, don’t spend thousands on sending the release out via a wire service. Instead, pitch specific media-members who will be interested in the news, and post your release on less expensive or free, industry-related sites.

7. What time did you distribute you press release?

If you distribute your press release after office hours, you will not get as many media members seeing your news. Send out your release when you know your targeted, media-members are in the office (and not on deadline). You also want to make sure you are available to respond to calls when your press-release posts

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PS: As I learn we all do, just follow me here & on twitter @DeondraePorter for even more tip’s on music

Top 5 Hobbies That Can Generate Potential Income


Was talking to my fiancé the other night about other ways to generate income legally, I bring up hobbies. I ask what undiscovered talent that we can do to generate a more steady income aside from working. I decided to dig a bit deeper. I was interested in how to do so so as I learn, we all do.
1. Baking- Christmas is a season of giving, so whether you bake your favorite cake, pastries and cookies, you will surely be earning something when you bake. It’s becoming a trend now that cupcakes are also offered as an alternative to wedding cakes and favors. So if you know how to bake and you have an oven, tools for baking and such, then this opportunity is for you to try. You can start a sampler by giving your sample treat to friends, family and office colleagues. If they like it, then there goes your green signal to start a simple home business.

2. Sewing, Knitting and other Crafts work- You can have a great or simple design for those used clothes and sew them into useful things which may interest others to buy. Like for example an old pants turned into a tote bag or a spaghetti strap tank top to become a beautiful purse. The possibilities are endless as long as you know to use your imagination or being artistic. Knitting is also a great way to sell, not only on your friends and neighbors but you can try to sell it online.

3. Gardening- Do you have green thumbs? This hobby is for you because you can earn money by gardening. You don’t need a big space to try; just a small pot will do to grow those herbs and veggies which may save yourself from buying in the market. You can also sell it to people and what a joy to experience a great harvest isn’t it?

4. Photography- Believe it or not but photography is one hot hobby that sells like hot potato online. Why? It’s because when you have those good snap shots of pictures that are rare and seldom wanted by publishers and advertisers, you will reap a good income from photography. All it takes is a good knowledge and practice in photography, a very good camera of course, and an inspiration to start your way to make money. You can also offer your service to wedding events, birthdays and other important occasion. So what are you waiting for? Do you have a good camera? Try to improve your skills on photography and start earning online and offline.

5. Jewelry Making- Keep those beads, gems, charms and wires aside and place those pliers and cutters handy dandy. If you have the talent to compose a good necklace, bracelet, earrings and other stuffs then this is for you. Items for jewelry making are just around the corner. You may even browse an online tutorial if you wanted to learn more for the design. Of course, such hobby needs an investment, but not too much since you can start from small. You can also sell these items online and offline and a good word of mouth from friends will start a chain of good hope for your jewelry business.

How To Make Your Bassline Groove?

I’ve been creating beats for about 7yrs now. Knowing perfection is key to gain listeners and also potential fans. That’s what it’s all about right? I’m always doing research to gain that certain sound some projects have been missing. I gave a break on listening to certain music because after getting use to that music you love, will have a big influence on how you do things.

I seek to be one of those outside of the box recording artist that is very original. Loving what your making from start to finish is the best feeling in the world. How to make you beat say a song?

What I do is, think of a HOT/Catchy melody 1st!! then I construct the beat with what I say. Now your beat is speaking without words even jotted down, Your baseline goes with that catchy line/phrase/repetitive words etc. etc.

Recording your record.

I empty all that is on my mind so it does not effect my delivery. Freestyle is cool, but making hit records is what sells your records. From being a potential hit to a major Hit. This separate’s the men from the youngsters.

-Deondrae Cool

What’s new for Deondrae Porter? – Update …

Making hit records are my concern. From just laying down a track like I usually do, the people are my focus and being able to sell records in the music industry. Past material were more along the lines of venting. No more wining on my end. Time to get to selling. The production, recording, mixing are all arranged by myself, your pal Deondrae Porter.
Competition is what shapes and breaks us, I’m glad to have those on my side for inspiration and guidance.
I’m 100 sure that everything that is coming to ddeashion.com will keep you with me and updated and looking for more.
To my followers, thank you for following and interacting at ddeashion.com

To add…

I have not neglected my responsibilities as a blogger, My focus s been mostly on production, presentation and writing, as well as learning to shape my music more than I ever have to have my dreams come true. Working hard is always me, working harder and noticing what I wasn’t doing has settled in. I’m taking action.

Thank you and I won’t keep you waiting.